Thursday, March 27, 2014

Quids In – Know Your Rights

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Two years ago the Department for Work and Pensions revealed that £billions of benefits go unclaimed and that many elderly people do not even know they are entitled to financial help. And even if they do they frequently “do not wish to be a burden” and would rather sit in the cold or skimp on their meals. When Fat Cats are creaming off £billions through tax loopholes and the UK is one of the richest countries in world this is frankly a disgrace. The situation has not got any better since and so Age UK have teamed up with the Mayor of London to launch the ‘Quids In’ campaign to support pensioners claiming benefits to which they are entitled. See the info graphic below.

Now, the target audience for this message is hardly likely to be reading this on a state of the art iPad using the Cloud WiFi in the Fairlop Oak. This is where you come in. Your Mission, should you choose to accept it, is to get out there and get the message across. We all know elderly people. We have grand parents, great aunts and uncles, friends and neighbours. We know people through our interests, neighbourhood watch, community or faith group. GO!

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